As the war ended, creative entrepreneurs started to make their etchings on the land. They realized there was "money in them hills" and filled the needs of skiers who would pay to play. Even though the trains still created an advantage for the Simpson's, Americas use of the automobile foretold a change in thinking. By 1948, variety was the spice of ski life as several ski areas started to serve-up their own brand of" flavor".

During this time period, New York State, Department of Commerce, began to publish  annual guide maps. The intention was to boost economic development and lure visitors to the many ski areas. In 1948, in Wilmington, New York State developed Marble Mountain  as a first effort to enter the ski business.

20. Catamount

21. Fahnestock

22. Highmount

23. Monticello

24. Mt. Beacon

25. Mt. Peter

26. Mountain Ten

27. Bear Mt.

28. Simpson's

29. Pine Hill

30. Timberlane Ranch

More and more people tried the sport which allowed each ski area the success of their efforts.

Mechanics also came to the snow itself. The ski area replaced the old method of packing the slopes... snowshoes. Wide gauge Oliver OC-3 and OC-4 tractors were used to pack the snow. This lead to hands on understanding of the new term, "snow grooming".

KEEP IN MIND!!!

All three brothers held full time jobs which meant improvements to the ski area came when time allowed. 

Although competition changed the ski business, Simpson's continued to enjoy a strong business. The brothers realized the appeal of a larger vertical drop to skier visits and bought 300 acres on Rose Mountain in Bushnellsville. This purchase along with 200 acres already owned by a nephew was seen as a great investment in the future.

With strong belief in plans to build on Rose Mountain, the "iron man of skiing", Robert Kehoe, organized a presentation for financial backing. In time, this plan could create a ski area with over an 1800 foot vertical drop on its northeastern exposure. Its perfect blend of trails would allow the novice to ski from the summit while testing the experts with descents not yet seen in the Catskills. On the way to the bank, Mr. Kehoe suffered a heart attack and passed on. This tragic occurrence lessened the momentum of the project and was never to be taken up again.